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Contemporary And

 content for the cosmos

Role Brand & UX Consultant

Company Contemporary And (C&) is a Berlin-based platform for reflecting and connecting ideas and discourses on contemporary visual arts.

Context C& Cosmos offers various programs and initiatives but lacked a unified brand story, making it challenging for audiences to engage with the full scope of its offerings.

Challenge Develop a cohesive narrative across all touchpoints and launch C&'s membership scheme via Patreon.

Contribution I developed a creative concept inspired by the origin story of C& and created a rich and distinct tone and lexicon that unified the brand identity and weaved a narrative across channels. Collaborating closely with the team, I created content, directed the development of design assets and executed a launch strategy for the membership scheme on Patreon.

Impact The project successfully aligned C&’s messaging across touchpoints, increasing audience engagement and clarifying the value of the membership scheme. The strategy and timeline ensured a smooth product launch on Patreon, setting a solid foundation for future growth and audience interaction.